Vega Finucan

Vega Finucan is a Managing Partner and Co-Founder of USDM, bringing over 25 years of leadership in life sciences digital transformation. She drives business growth and innovation, with a strong focus on ProcessX, USDM’s flagship intelligent automation platform. Vega collaborates closely with customers and the ProcessX team to evolve the solution, optimize deployment, and maximize operational efficiency, ensuring seamless delivery and measurable value.

Beyond technology, Vega is passionate about talent development and cultivating a connected, inspired, and empowered company culture. Her commitment to innovation in both business and people has helped USDM curate top-tier talent for life sciences customers. With over two decades of IT and entrepreneurial experience, she co-leads USDM’s growth strategy.

Before USDM, Vega launched multiple companies and served on various non-profit boards. Originally from Denmark, she now lives in Santa Barbara with her husband and two boys, enjoying sailing, biking, and hiking. She holds a BA from UCSB and an MBA from USC.